FTB Organic Participation at FTB Organic
The agricultural market has been one of the oldest markets in the world. Modern-day economics and progress started simply because of agriculture. And paying homage to this ancient and life-sustaining practice is something we do very little. Moreover, the farmers in our country have not just suffered from negligence by the higher-ups but they are often at the receiving end of losses as well- whether it be because of the unexpected floods or exploitation by middlemen.
And there's another plague that's been brewing quietly in the farmer's fields but has reached so far as your plate by now. The excessive use of fertilizers and pesticides has not just left the Indian soil saline and alkaline but has also contributed to the growing number of diseases among people. And as the diseases grow, so does the pressing need to go organic. Or produce farm-fresh veggies and products that aren't contaminated by chemical usage.
But Organic Farming is still quite a risky business and most farmers are hesitant to explore this. They're afraid of the initial losses that they might have to face; while procuring a market that is arguably less than the conventional produce has. And in all of this confusion- both sides suffer. The consumer and the farmers.
In an attempt to bridge the gap between consumers and encourage organic farming by providing farmers with direct access to a health-conscious market, FTB ORGANIC has stepped in. FTB stands for 'Farmer The Brand' because we believe that farmers are the brand that should be trusted. We often look for certain labels and brands in our packaging because we want to be assured of the quality of the produce. FTB Organic is participating at BIOFACH Event 2021 from 28th October 2021 - 30th October 2021. And we have with us a host of wonderful producers who are a part of our platform and share our vision.
We have Organic Brands:
1. Arogya
4. Organic Soul
Natural Brands:
1. Organic Acre
2. Adya Organic
7. Farmveda
8. Again Drinks
And in a country whose progress has been much dependent on our robust agricultural system, FTB Organic believes that we owe farmers the trust. This is why on our platform you will find different organic brands and natural brands that sell everything from exotic Rhododendron jams to the simple white rice that you consume daily. FTB Organic believes that in order for our future to be better and brighter, we need to do our share in making it a world where farmers have access to proper markets and can make their livelihoods thrive. After all, if there are no farmers, there is no future.
Having Organic produce is much better for our health/. And moreover, having a platform like FTB Organic that you can trust is something quite wonderful. Consumers get access to the kind of product that is very rarely available in markets and can buy without wondering about the quality of their items. We want to ensure smooth functioning on either side of the market; so that we can have a healthier economy for our producers without whose invaluable contribution the country would not be the same. And we want healthy, happy, and thriving consumers who are able to make choices that are good for their health and well-being. In this journey with FTB Organic, it is a win-win on either side!
Let's make Farmers The Brand!